Navigating the Maze: The Frustrations of

Bracken, a valuable repository of clinical trial information, has long been hailed as an indispensable resource for researchers, pharmaceutical and biotech companies, healthcare professionals, and the public. At Bracken, we’re no strangers to the incredible affordances and essential data that comes with However, beneath its surface lies a complex web of frustrations that users often grapple with, hindering the seamless extraction and usability of its insights and data. In this short blog, our data analytics experts will touch on some of the key pressure points of and offer some solutions. Keep reading to learn more.

Diving into the vast sea of information on can often feel like navigating a complex maze. The abundance of data, while a valuable resource, becomes a double-edged sword, overwhelming users in their quest for specific trial details. This paragraph sheds light on the primary frustration users face – the challenge of finding relevant information amid the multitude of trials. One of the primary frustrations that users encounter is the sheer volume and diversity of information available on While the wealth of data is undoubtedly a strength, it can also be overwhelming for users. Navigating through a multitude of trials, each with its specific details, can be a daunting task. Users often find themselves sifting through an abundance of trials unrelated to their focus, leading to a time-consuming and frustrating experience.

The lack of standardization in data reporting is another thorn in the side of users. Clinical trial data is presented in various formats, making it challenging to compare and analyze across studies. Inconsistent terminology and varying levels of detail can impede the synthesis of information, hindering efforts to draw meaningful conclusions or identify patterns.

Furthermore, the lack of a user-friendly interface can be a significant source of frustration. The structure of the platform may be intimidating for those unfamiliar with clinical research platforms, impeding their ability to find relevant sites and trials, making it difficult to use the data effectively.

Addressing these challenges is crucial for enhancing accessibility and usability in the realm of clinical trial data. Establishing standardized formats for reporting would streamline the comparison and analysis process across studies, enabling users to navigate through information seamlessly. Additionally, promoting consistent terminology and ensuring a uniform level of detail in data presentation would facilitate the synthesis of insights and the identification of patterns. Beyond data formatting, investing in the development of an intuitive and user-friendly interface is paramount. By creating a platform that is approachable and accommodating for users of varying levels of familiarity with clinical research, we can eliminate barriers, enhance navigation, and empower users to harness the potential of the data more effectively. This comprehensive approach not only addresses the current shortcomings but also sets the foundation for a more user-centric and impactful clinical trial data ecosystem. That’s where we come in. stands as a critical tool in advancing medical knowledge, its complexities and frustrations cannot be overlooked. However, you don’t have to navigate the maze of ClinicalTrials.Gov alone. The Bracken team has taken the time to address issues such as data overload, standardization, and user interface improvements to ensure that it continues to serve its purpose as a beacon of information in the ever-evolving landscape of clinical research.

The Bracken team has been working with data since our inception in 2015 and has made it our mission to make Clinical Trial data more digestible, and usable through our suite of analytics products.

Want to learn more about what Bracken's suite of analytics products can do for you? Clinical Trials for HubSpot and Salesforce integrates public clinical trial data into your CRM, adding unique search functions, reporting capabilities, and automation. No separate software, no downtime for a learning curve – just clean data that drives business.

Schedule a demonstration to learn how Clinical Trials for HubSpot & Salesforce can work for you or watch our on-demand demo videos today.

If you or your team would like more information on our Bracken Analytics products and how we can make data work for your team, please reach out to Kathryn Minzola or contact another member of the Bracken team.

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